Sticky Features
The best way to keep a client is to make them dependent on the software. This isn't malicious; it's about providing value they can't lose.
High Stickiness Tools
- The Phone Number: If their main business number is in HighLevel, they can't leave easily.
- The Website: Migrating a website is a pain. Hosting it keeps them there.
- Reputation: If they have 50 pending review requests, they won't cancel.
Knowledge Check
Which feature is considered "High Stickiness"?
Email Templates
One-off Funnels
The Business Phone Number
